Freelance and contractorsAgreement
Social media management contract template
Agree an ongoing social media retainer in writing: which platforms, how many posts a month, how they are approved, when comments get answered, who pays for ads, and what the monthly report shows.
Opens in the Salsox editor with 6 signing fields already placed for Social media manager and Client. Add their emails and send. The free plan sends 3 documents a month.
Who signs
- Social media manager (you)
- Client
Preview
Social Media Management Contract
This contract is made on 24 October 2026 between Kofi Boateng, trading as Brightfeed Social (the "Manager") and Harbour Physiotherapy Clinic (the "Client"). It starts on 1 November 2026.
1. Services
The Manager will manage the Client's accounts on Instagram, Facebook and LinkedIn, providing:
- content: 12 feed posts and 8 stories a month across the platforms, written and designed by the Manager;
- community management: replies to comments and messages on business days between 9:00 and 17:00, within 4 business hours; and
- a monthly report covering reach, engagement, follower growth, website clicks and ad results, with recommendations for the next month.
2. Approval
Content follows a content calendar shared by the 25th of each month for the following month, approved by the client within 3 business days. Nothing is published without the Client's approval. Urgent posts outside the calendar need the Client's approval in writing, which may be by message.
3. Sensitive messages
The Manager will follow this rule: any complaint, medical question or review mentioning a named clinician is passed to the client without a reply. The Client is responsible for answering escalated messages.
4. Advertising
Ad spend is paid directly by the client to the platforms, up to GBP 500 a month as agreed in each calendar. The Manager will not spend beyond the approved amount and is not responsible for the platforms' charges.
5. Access
The Client will give the Manager access through each platform's business or role-based tools. Neither party will share personal passwords. The Client keeps ownership of all accounts, pages and followers.
6. Fees
The Client will pay GBP 1,250 a month, invoiced in advance and due within 14 days. Extra work, such as photo shoots or video production, is quoted separately.
7. Content and ownership
The Client owns the content the Manager creates under this contract once it is paid for. The Manager may use published posts in its portfolio. Stock images and music are used under their own licences.
8. Term and ending
This contract has a minimum term of three months. After that, either party may end it with 30 days written notice. On ending, the Manager will hand over the content calendar and remove its own access within 5 business days.
9. Responsibility
The Client is responsible for the accuracy of facts, offers and claims it approves. The Manager is not responsible for changes the platforms make to their rules, reach or features.
10. Governing law
This contract is governed by the law of England and Wales.
Signatures
Manager: Signature · Social media manager Date: Date · Social media manager Name: Name · Social media manager
Client: Signature · Client Date: Date · Client Name: Name · Client
These templates are general starting points, not legal advice. Laws differ between countries and states: check that a template suits your situation, or ask a lawyer, before you rely on it.
About the Social media management contract template
Social media management is a retainer, not a project: the same work repeats every month, so the contract needs to say what a month includes. This template sets the platforms, the number of posts, how content is approved before it goes out, and how quickly comments and messages are answered.
It deals with the two things clients worry about most. First, the brand's voice: nothing is published without approval through a monthly calendar, and sensitive messages, such as complaints or questions that need a professional answer, are passed to the client instead of being answered by the manager. Second, money for ads: the ad budget is paid by the client directly to the platforms and capped per month, so the manager's fee and the ad spend never get mixed.
Access is handled properly too: the manager is added as a user through each platform's business tools, never by sharing the client's password, and is removed when the contract ends.
- Signers
- 2
- Signing fields placed
- 6
- Details to fill in
- 15
How to use this template
Open it in Salsox
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Fill in the details
Type your details into each blank, or start from the sample to see how it reads. Save it as your own template to reuse it.
Add signers and send
The editor already has every signature, date and initials field in place. Add each signer's email and send; they sign on their phone, and everyone gets the sealed copy with its audit trail.
Used in
Questions
Should the client share their social media passwords?
No. Platforms let businesses add managers with their own logins and roles. This template requires that, so access can be removed cleanly at the end.
Who pays for ads?
The client, directly to the platform, within the monthly limit agreed in the calendar. The manager's fee covers running the ads, not the ad spend itself.
Can the client cancel at any time?
After the minimum term, with 30 days' notice. A short minimum term gives the strategy time to show results without locking the client in.
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